Spend the budget only
on results you can verify.
Drafts are reviewed before they go up, and you pay only for posts, sales, and retention that are confirmed. Whatever isn't earned comes back to you when the campaign closes.
Fee
1.5–2.5%
Charged only on what's settled
Time to settle
Right away
Paid as soon as the term is confirmed
Unearned budget
All of it
Yours to withdraw once the campaign closes
Contracts, transfers, quality control —
still all by hand?
Deals happen in DMs, and both the performance call and the payment rest on mutual goodwill.
Creators pick their advertisers too
87% of creators have hit a late payment, a wrong amount, or no payment at all. So with an advertiser they haven't worked with, the first thing they check is whether the money actually arrives and whether they might get stiffed. If they can't confirm that, the deal drags or dies.
See how the deposit works ↓One marketer, dozens of drafts to review
Someone checks each draft by hand for missing required lines and banned phrasing. Either the review is skipped and it ships as-is, or the revision loop pushes the schedule.
See the automatic review ↓Every campaign ends with a manual paper chase
For creators abroad it's chat screenshots, invoice photos, and transfer receipts; domestically it's tax invoices — all collected and filed by hand.
See records and tax ↓Cross-border fees hurt most on small amounts
Transfer fees run from a few dollars up to 11%, which makes low-value deals impractical. And when something goes wrong, litigation costs more than the budget, so it gets dropped.
See cross-border settlement ↓Advertisers get quality, creators get payment — both guaranteed
At every stage, the advertiser's risk and the creator's fear of not being paid are removed at the same time.
Creator The money is held, so there's no non-payment risk
Advertiser Missing required lines and banned words get caught by machine
Advertiser Approve or reject the draft yourself before it goes up (optional)
Creator Once approved, the advertiser can't change their mind and refuse to settle
Advertiser If it differs from what you approved, nothing is paid
Creator It lands in the wallet without waiting on the advertiser to release funds
If you want it, there's a tool for reviewing and approving content before the creator posts.
Set the results you want
and they're evaluated and settled for you.
Whether the creator met each term is tracked automatically, and payment follows the per-unit price and budget you set.
Payout = confirmed units (within the budget cap) × unit price₩12,000 each × 30 confirmed purchases = ₩360,000
Terms you can set
Content · awareness
- Content post
- Post kept up
- Follower growth
- Reach and saves
Conversion · revenue
- Purchase
- App install
- Visitors
On-chain
- New wallets
- Deposits brought in
- Trading volume
Only data that can't be gamed is used to decide payment.
Your deposit goes into this contract. It never passes through an account of ours, and anyone can check the balance and the payout history directly. 0xD8D6c2cc…0f6251 ↗
Neither creators nor advertisers should lose sleep over content quality
Turn it on for a campaign and the draft is checked before the creator posts. Content that falls short doesn't get settled.
This is what the creator sees before posting
5 things to fixThe creator's draft
A month with the Deep Ocean serum. My skin flares up easily and this cures it. I switched over from Laneige. Three drops at night. 15% off with the code MULGYEOL15!
- Removecuresstates an effect as fact
- RemoveLaneigea competing brand
- Add#adthe ad disclosure is missing
- Addvegan-certifieda line that has to be in there
- AddMULGYEOL15 within the first 3 linesthe discount code has a fixed spot
- LaterKeep up 30 dayschecked after you post
Anything to fix, you hear about it before you post.
Less time spent reviewing
Missing ad disclosure, discount-code placement, and banned phrasing are caught by machine. You only look at tone. No repeating the same feedback to ten people.
Disputes move to before publication
A change request after publication is expensive. It's already been seen, and the other side has finished the work. Move the judgment earlier and that cost disappears.
Settlement records come out in one click.
Deals with creators abroad end with a single file; domestic deals are tracked through to receiving the tax invoice.
Now · someone collects this every campaign
- Chat screenshots12 files
- Cross-border transfer historypdf
- View-count screenshotsfolder
- Invoice photosjpg
- Transfer receiptspng
- Contract email thread—
NARU · comes out as one file
2026_campaign_transactions.csv
sha256 3f9a71c4 … c21b
- Volume
- 12 campaigns · 37 creators
- Evidence
- Links that check the original against its hash
- Payout record
- Transaction hash · time · address
- Tamper-evidence
- Timestamped and unchangeable
Domestic deals pay out only once the tax invoice is received
01
KYC passed
Only creators who clear business verification can join the campaign
02
Tax invoice confirmed
Once the creator issues it, it's confirmed automatically from Hometax purchase records
03
Settlement
Once confirmed, the contract pays. No human approves it
Personal details are matched by one-way hash only; the originals are not stored. What any of this means under tax law is for the advertiser and their tax advisor to decide. We do not issue tax documents.
Days just to send it, and no recourse when something goes wrong.
This is where most people get stuck the first time they work with a creator abroad.
Now
Open an account, verify identity, wait several days
Send $30 and $3.34 goes to fees. The smaller the amount, the bigger that share — so it costs you most with micro-influencers.
Payment fee 4.49% $1.35 · Fixed per transfer $0.49 · Cross-border 1.5% $0.45 · FX spread 3.5% $1.05
When something goes wrong, it starts with which law applies
Even winning costs more than the payment, so in practice nobody sues. You end up accepting whatever you got.
NARU
All you need is a wallet address
No account to open, no identity check to pass. Creators start by connecting a wallet once.
Confirmed terms land right then
Same process whether they're in Seoul or São Paulo. No waiting on business days.
Unearned money comes back
The money is already in the contract, so nobody is chasing you for it and there's nothing to argue about.
Calculated from PayPal's published international rates and a mid-range FX spread
The lowest fee there is,
charged only on what actually paid out.
Nothing is charged on amounts that come back unearned. For creators it's always zero.
| Method | Fee | Time to settle | Payout guaranteed | To get started |
|---|---|---|---|---|
| Affiliate network | 20–30% of commission | Month-end close, paid the next month | No | Join the network, pass review |
| Marketing agency | 15–20% | Varies by contract | No | Contract and paperwork |
| Cross-border transfer (PayPal) | 7–8% | Several business days | No | Open an account, verify identity |
| NARU | 1.5–2.5% | As soon as the term is met | Yes | Connect a wallet address |
Look at the payout-guaranteed column. Creators accept performance-based terms only when they can see for themselves that the money is already being held. The other three leave that column empty, which is why those deals end up priced by follower count.
Built by people who have run the campaigns.
How to design campaign terms and what to review isn't invented here — it's what running campaigns taught us.

Our partner ad agency. They've run campaigns at tens of millions of dollars in scale; the list below is that work.

Runs seven ad networks. Eight years of hands-on work with install and purchase attribution and performance settlement.
The things people want to check first.
I have no wallet and know nothing about crypto. Can I use this?+
If I don't like the result, can I block the payment?+
Who decides whether the terms were met? Do I have to trust that call?+
Where does the deposited money sit? What if NARU disappears?+
Is there an SDK to install or an integration to build?+
What about tax invoices and records?+
We'll work out the terms
that fit you, together.
- Whatever isn't earned comes back. Refunded exactly as deposited.
- Records pile up on their own. Download the transactions, the results, and the payouts in one go.
- Nothing to integrate. Start with a discount code and a link.
We'll work through the campaign design and the escrow setup with you.
마데카솔 × 태연
K2 × 이채민
LG전자 × 신예은
아이더 × 장원영
다이나핏 × 민호
노르디스크 × 카리나
오프뷰티 × 신예은